Eco-friendly products and packaging have become quite famous these days. People have adapted to the sustainable lifestyle and they are now becoming environmentally conscious shoppers. Earth-friendly shopping has become a hyped-up trend among millennials. If you are into sustainable products, consider getting recyclable labels to make your products more appealing.
The label advantage
Recycled labels are one of the best things that you can incorporate into your products. It can make your full supply-line eco-friendly and that can improve your brand’s appeal among the masses. According to a new survey, the millennial generation prefers earth-friendly products and they even have agreed to pay more for such things.
Shoppers have even agreed that they go through the product labels thoroughly to understand if it is sustainable or not. To ensure that your product stays on top of the eco-friendly list, opt for recycled labels. They would not only save the environment but also would increase the commitment of the shoppers towards your brand. Investing in these will positively influence your brand image and encourage more people to buy from you.
What we see
If you have recyclability in your mind, then the material of your label must match the material where it is applied. Generally, it is a plastic layer where all the information related to the products is printed, but this small thing can cause a lot of land and water pollution. Using labels that are of the same material as that of the rest of the products would make packaging easy, as they will be considered as one item without any separation.
However, the right material choice depends on the type of products you are putting the label on. If you are into pharmaceutical products or glass bottles, then you might only be left with paper or plastic labels. So the right choice varies from one product to the other.
Choosing the right adhesive
The adhesive is what sticks the label to the product, and choosing it wisely is very important. While some adhesives can permanently stick the labels to the package, others are temporary. These can cause a lot of issues in the environment and hence it is essential to shift to a sustainable choice. Go for acrylic adhesives which are the most eco-friendly option as they get dissolved in water. They are affordable and also the diluted adhesive causes less harm to the environment.
The recyclable labels are completely different from the recycled ones. The latter is made from 100% recycled pulp. But the recyclable labels can be made from recycled plastic, which even though plastic, has reduced effects on the environment. Thus, it would come with a reduced cost and would satisfy the needs of the customers who prefer sustainable products.